 |
The Power of Online Memberships
Have you ever noticed geese flying overhead, whether that be south for the winter, or back home in the spring?
In Canada where I live, this is a regular sight and a sure sign of the seasons passing.
From time to time, it's easy to notice that there is a certain pattern to the flying geese. Often, they fly in formation, in a shape that makes it easier to fly as a group than alone, something that conserves energy for the trip.
Online memberships, when built right, are built on the same philosophy, even though they consist of bits, bytes, pixels and websites and not beaks, feathers or wings.
Have you noticed that things are easier to do when you're surrounded by like-minded people going for the same goal?
Training for a marathon seems less onerous when you run with a bunch of buddies.
A garage sale seems like too much bother until the neighbourhood holds one together.
And of course, goals become so much more achievable when there's a coach in the picture.
An online membership usually consists of a private website available to a certain set of people with common interests and goals.
Much like a library, online memberships take on a certain form, often containing resources such as books, magazines, articles, and even audio and video materials.
Premium membersip sites will often integrate a personal touch by providing support from a real person, whether that be by email, help desk or at a discussion board.
At its most elaborate, membership websites can leak over into the offline world, and members who were previously cyber-buddies only meet face-to-face for the first time and the bonds get cemented. These tend to be memberships that have the most longevity online...they achieve this by weaving in real meetings so the online connection takes on a new dimension.
Online memberships have certain significant characteristics:
A membership site gives your clients access to the information they need, when they want it, not just when you are available by telephone.
A membership site gives your clients access to each other, and the body of knowledge they represent, which can be enormous. The powerful connections that are made are very good fodder for a multidimensional coaching experience for your clients.
A membership site can be demanding to maintain, since new content and material need to be developed to ensure the membership is fresh and up to date.
With more than a million people in the world now identifying themselves with one of thousands of online groups, online memberships are modern 'tribes' that are filling the gaps being left by neighbourhoods and even church groups of old. Andrea J. Lee coaches entrepreneurs and online business owners. As Thomas J. Leonard's General Manager, she helped build and manage the largest network and trainer of personal and business coaches in the world. Now the CEO of Andrea J. Lee Group of Companies, she writes, speaks and consults on Marketing, Internet and Business systems. This is an excerpt from the her NEW BOOK - Multiple Streams of Coaching Income, http://www.multiplestreamsofcoachingincome.com
MORE RESOURCES:
Google News
|
|
|
|
RELATED ARTICLES
Coaching - An Adapting Tool For Attaining Fulfillment In The Global Economy
At a time when the global economy is bringing innovation, new ideas and new opportunities into the marketplace, outsourcing and the elimination of white-collar jobs has left many of us feeling anxious and insecure about the future. It is increasingly apparent that the American Worker can no longer look to the corporation for a sense of security, place, benefits or loyalty.
How To Overcome Stuck States In Personal Growth
Although many of us use self-help tools like affirmations, visualizations, NLP techniques, and spiritual invocations, we sometimes find that nothing happens. This, to say the least, is disheartening.
What The Buddha Says About Coaches
There is a Buddhist saying that goes like this:
"If you meet the Buddha on the road, kill it."
This means to kill any concept of the Buddha as something apart from oneself.
Creating Supportive Environments
I'm writing this on my laptop in a Cosi café in Dupont Circle in Washington, D.C.
Encourage Personality Testing
I was asked the other day : "Kate, is personality testing novelty, frivolity, or common sense?"The answer is: It depends on whether or not you utilize them properly.I highly recommend them for anyone who is in a relationship of any kind: business, friendships, family, etc.
Reduce Anxiety About Decison Making
What's the alternative to making decisions?Allowing someone else, or circumstances, to make them for you.And that is giving up control of your life.
Sorry Dr Maslow, I Think You Got It Wrong
In the 1950s Abraham Maslow published a book entitled " Motivation and Personality" in which he outlided his now famous Hierarchy of Needs. Over the years since its publication Maslow's work has gained wide acceptance as a tool in understanding human motivation.
Budda In Your Back Pocket
The other day I was late for something. Not very late.
Who Are You Mixing It With?
I talk and write a lot about Life Design - creating and sculpting a life that is fulfilling for you. It is about shaping your personal landscape and environment.
Whats Up With All These Coaches?
If you are anything like me, you may have noticed a tremendous increase in the number of coaches that have appeared recently. Traditionally, coaches existed primarily in the world of sports, but you could also find voice, acting and singing coaches.
Receiving Thanks and Praise - The View from the Other Side
We demand more from those who provide to us and because we are frequently in roles which deliver goods and services ourselves, we are on the receiving end too - of complaints, frustrations and generally poor behaviour.Why is it that when we are on the receiving end, we miss the fact that we ourselves, when we hang up our service-provider-hat at the end of our shift, often end up as 'customers behaving badly' too?Why do we take our own frustrations out on others, the way it has been taken out on us? Why do we sometimes become the Hyde from our normal Jekyll?So, when someone goes the 'extra mile' to say 'Thank you', or appreciate the actions you have taken? What do you take from that and how do you react? You feel good, I guess.
An Example of Allowing a Desire to Arrive on Its Own
I don't know why, but it seems we trip over the "allowing" part of the Deliberate Attraction formula more often than the other two parts. The Deliberate Attraction formula gives us a simple description of how to leverage the Law of Attraction so we can attract more of what we DO want and enjoy.
Empowering Vision
Playing Our Part:Sir Michael Costa was conducting a rehearsal, in which the orchestra was joined in a great chorus. About half way through the session, with the trumpets blaring, drums rolling, and violins singing their rich melody, the Piccolo player muttered to himself, "What good am I doing? I might as well not be playing.
Eureka! I've Found It!
OK, so it wasn't quite that big of a deal. But I did find the "T" that mysteriously escaped from the word "not" in one of my articles a few months ago.
Mentors and Coaches: How to Be a Great Mentee or Learner
When you invest your time in being a mentee you will be rewarded with accelerated learning and experiences from your mentor. You will learn from and avoid the mistakes that they may have made, learn about your industry, meet great people, form valuable relationships and be able to mentor someone in your future.
Top Ways to Maximize Your Talents at Work
Are you maximizing your strengths and promoting your
talents at work? If you have sharp analytical skills,
have you sought to apply those skills to your current
job? I know it sounds crazy to ask for more work when
you are already overloaded, but any assistance that
you can provide now will ultimately help you advance
in your present position or in a future one.You have gifts and talents to offer the world.
How to Make $100,000 Dollars as a Personal Trainer - Part C for Client!
My name is Greg Ryan. For the last twenty years I have counseled thousands of personal trainers, fitness directors and gym owners on how be successful in the health and fitness industry.
5 Keys to Powerful Communication
As a coach that specializes in marriage, couples and family coaching, it is critical to develop strong and clear keys for communication. How many times have you been faced with a difficult feeling or occurrence that you are reluctant to discuss with your partner? You probably thought, "If I just don't say anything, I can get past it"?The problem is most of us can't get past it.
How to Deal Effectively with Anxiety
Every human feels anxiety on occasion; it is a part of life. All of us know what it is like to feel worry, nervousness, fear, and concern.
Is Your Life Coach Manipulating You? Five Signs to Watch For
Did you hire a "life coach" to help you sort out your complicated existence? The coach is a growing occupational choice for folks who feel the call to lead others who may feel overwhelmed or wish for personal fulfillment but don't know where to begin.As someone who belongs to entrepreneur networks, I've come across quite a few life coaches.
|
